Work on behalf of Golden Apple and Powering Chicago earns agency Gold and Silver Stevie® Awards
CHICAGO – April 28, 2022 – The Harbinger Group (THG) won an agency-high five Stevie® Awards in The 20th Annual American Business Awards®, a premier business awards program. This year’s award recognition focused on work with two particular clients—the Golden Apple Foundation and Powering Chicago.
Recognized in the Non-Profit/Charity category for Communications or PR Campaign of the Year, Harbinger won the Gold Stevie Award for marketing communications work promoting the 2020 and 2021 recipients of the Golden Apple Awards for Excellence in Teaching & Leadership. As part of THG’s strategic communications work, the agency drove awareness of Golden Apple’s work to elevate the teacher and school leader professions, highlight the critical roles educators have in our society, and showcase within the media how Golden Apple addresses the teacher shortage in Illinois. Along with targeted media outreach, the team also executed strategic digital marketing tactics.
In addition to winning the Gold Stevie, the agency also earned four silver Stevie Awards:
- Communications or PR Campaign of the Year – Media Relations (Golden Apple)
- Branded Content Campaign of the Year (Powering Chicago)
- Communications or PR Campaign of the Year – Brand / Reputation Management (Powering Chicago)
- Best E-Book (Powering Chicago)
Harbinger is the agency-of-record for Powering Chicago, an electrical industry labor-management partnership (LMCC) between IBEW Local 134 and the Electrical Contractors’ Association (ECA) of the City of Chicago. Marketing communications work on behalf of Powering Chicago includes developing their brand platform and architecting and implementing a strategic communications plan to increase awareness and market share. As part of this work, THG successfully architected The Contactless Office eBook, which is an informational resource for owners, managers and tenants of commercial properties, and includes an overview of technology solutions that can be installed in almost any commercial property to limit opportunities for virus transmission.
The Stevie awards program is highly competitive, more than 3,700 nominations from organizations of all sizes and in virtually every industry were judged by more than 230 professionals worldwide.
“At The Harbinger Group we believe that every client has a story to tell,” said Eileen Rochford, CEO and Founder of The Harbinger Group. “We take great pride in developing and executing tailored, strategic marketing communications to share that story and amplify it to the audiences that matter most to our clients. We’re thrilled to shine a bright light on the important work and incredible efforts of our clients Golden Apple and Powering Chicago.”
“We are so pleased that we will be able to stage our first ABA awards banquet since 2019 and to celebrate, in person, the achievements of such a diverse group of organizations and individuals,” said Maggie Miller, president of the Stevie Awards.
Nicknamed the Stevies for the Greek word meaning “crowned,” the awards will be presented to winners at a gala ceremony at the Marriott Marquis Hotel in New York on Monday, June 13. Details about The American Business Awards and the list of 2022 Stevie winners are available at www.StevieAwards.com/ABA.
About The Harbinger Group
The Harbinger Group is a thought-leadership marketing consultancy recognized by clients and industry leaders for exceptional industry expertise and experienced strategic counsel. We draw on our deep experience in marketing, communications and public relations to develop strategic and effective campaigns for clients in financial services, education, real estate, professional services, not-for-profit and healthcare. Learn more about how our highly-networked, nimble and flexible agency can help your business at https://www.theharbingergroup.com.
About the Stevie Awards
Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.